EE launches the Hawk - the superfast, super smart, super affordable 4G+ Android smartphone
Hawk from EE offers stunning design and flagship features at an entry level price
EE, part of BT Group, today unveiled the Hawk, the latest EE-branded Android smartphone designed to offer customers the best of EE’s network technology, including superfast 4G+ download speeds, 4G Calling and WiFi Calling – plus great design at an affordable price.
Around 20%* of pay monthly customers in the UK are interested in smartphones at more affordable prices, rather than the higher price points of leading flagship smartphones, and the Hawk from EE makes many of the features associated with top-end devices more accessible to these customers.
Advanced network features
The Hawk has been developed with EE’s award winning 4G network in mind. It’s enabled with ‘Cat 6’ capability so that it can support 4G+ download speeds up to 300Mbps. The new EE smartphone achieved 238Mbps on EE’s live network at Wembley Stadium earlier this month. With access to such speeds, entire HD movies can be downloaded in just a few minutes and music albums in a couple of seconds.
The handset also supports WiFi Calling allowing pay monthly customers to call and text in more places across the UK, particularly where signal is hard to reach such as a basement flat or on platforms of the London Underground where WiFi is available. And with 4G Calling, pay monthly users can stay on 4G when they make a call, so they can continue to surf at superfast speeds while they talk, and can make and receive calls in more places – both indoor and in rural areas – when out and about in the UK.
The Hawk features the 7.1 Nougat Android operating system for simple navigation and a host of personalisation options. It also comes with a premium Gorilla® Glass construction on the front and back which is both stylish and strong – perfect for resisting the knocks and scrapes of everyday life.
A fingerprint scanner is also included on the rear of the device for fast and reliable authentication, as well as NFC functionality to enable users to make mobile payments quickly and securely via Android Pay.
The Hawk also offers a 5.0 inch display with 1280 x 720 HD resolution for watching HD video in crystal-clear quality, plus 13MP rear-facing and 8MP front-facing cameras, making it perfect for capturing and viewing images.
A 1.5GHz Mediatek 6750 64-Bit Octacore processor and 2GB of RAM deliver all the power needed for running apps, playing games and multitasking, and the device also includes 16GB of internal memory, with the option of additional storage via a Micro SD card**. Combined with a 2,500mAh battery, the Hawk from EE can be enjoyed for a full 10 hours with a single charge, making it a perfect multi-media device for everyday use.
Sharon Meadows, Director of Devices from EE said: “We’ve built the most advanced mobile network in the UK and we want as many people as possible to enjoy the benefits. The Hawk gives customers superfast 4G+ speeds, 4G Calling and WiFi Calling, plus a range of features typically associated with flagship smartphones – all at a fraction of the price. We believe this latest addition to our EE-branded range offers one of the best value smartphone experiences available today – reinforcing our position as the number one for the latest handsets.”
Pricing and availability
The device is available from 1 December through EE stores, over the phone and online at www.ee.co.uk, Priced at just £149.99 on EE pay as you go (with a £10 top-up), and from £14.99 on a 24 month pay monthly plan with no upfront cost. Every Hawk from EE also comes with a free pair of high-performance JBL headphones, with JBL Signature Sound, perfect for streaming immersive audio on the move.
Finally, with EE, all pay monthly mobile customers also benefit from the following EE Extras:
· Free BT Sport - EE customers can enjoy three months of free access to the BT Sport app
· Data caps - EE customers can never go over their data allowance by accident, so they’re always in control of their spending
· UK & Ireland call centres - All EE customer calls are answered in the UK and Ireland
· Data boost - EE pay monthly mobile customers can boost their EE pay monthly phone plan’s data allowance by 5GB when they take EE Home Broadband.
· Free Apple Music - EE is providing customers with six months free Apple Music. Further details are available at ee.co.uk/applemusic
For more information on the Hawk from EE, customers can visit www.ee.co.uk/shop
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Notes to editors:
*Based on EE’s UK PAYM marketplace analysis and market sizing estimations.
**Micro SDHC cards available from EE retail stores, EE telesales and via the EE online shop at www.ee.co.uk/shop
For more information, please contact:
0845 373 7070
EE, part of BT Group, is the largest and most advanced mobile communications company in the UK, delivering mobile and fixed communications services to consumers.
EE runs the UK's biggest and fastest mobile network, offering superfast 4G in more places than any other operator after pioneering the UK's first superfast 4G mobile service in October 2012. Today, EE has more than 600 shops across the UK, and EE's 4G coverage extends to more than 86% of the UK’s landmass.
EE has received extensive independent recognition, including being ranked the UK's best overall network by RootMetrics®; Best Network for five years in a row at the Mobile Choice Awards; Best Network at the 2015, 2016 and 2017 Mobile News Awards; Best Consumer Network at the 2015, 2016 and 2017 Mobile Industry Awards; as well as Fastest Network and Best Network Coverage at the 2017 uSwitch Mobile Awards.
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