EE TV EXPANDS ITS ENTERTAINMENT OFFERING WITH PARAMOUNT+ LAUNCH

Paramount+ app is the latest streaming service available to access via the EE TV Box Pro and EE TV Box Mini
With Paramount+, EE TV customers can now access a wide selection of blockbusters, new originals, hit shows and family favourites
Paramount+ joins the vast range of streaming services and content options on the EE TV platform for customers to enjoy

London, 2^nd December 2024 – EE today announced that the Paramount+ app is now available for EE TV Box Pro and EE TV Box Mini customers to access via the Apps rail on their device. The launch expands on EE TV’s already extensive entertainment offering, providing a truly great TV experience for the busiest home.

The addition of the Paramount+ app is the latest step in EE’s plans to provide customers with the best TV content and features available, making it even easier for users to access all of their favourite content in one place.

Paramount+ delivers entertainment for the whole family, with hit movies, exclusive originals and iconic series across every genre from Paramount’s world-renowned brands and production studios, including CBS, Comedy Central, MTV Entertainment Studios, Nickelodeon, Paramount Pictures and SHOWTIME®.

Among the titles that EE TV customers can look forward to are brand new and returning hits, including LANDMAN, the latest offering from Taylor Sheridan, starring Billy Bob Thornton, Demi Moore and Jon Hamm; LIONESS, starring Nicole Kidman, Zoe Saldaña and Morgan Freeman; THE AGENCY – produced by George Clooney and starring Michael Fassbender, Richard Gere and Jodi Turner Smith; plus the much-anticipated return of YELLOWSTONE, alongside UK original series like DATING NAKED UK and INSOMNIA with Vicky McClure, plus a raft of premium content spanning blockbuster movies, kids’ and family favourites, reality hits and much more.

In addition to the ‘Standard’ Paramount+ plan, customers can also sign up for the recently introduced ‘Basic (with ads)’ and ‘Premium’* subscription tiers through EE TV. The new plans give Paramount+ fans access to the service’s ‘Mountain of Entertainment’, starting from £4.99 per month, while the ‘Premium’ plan offers enhanced video quality, such as 4K UHD^* and streaming on up to four devices at once.

Alistair Wilson, Partnerships Director, EE: “It’s our ambition to provide EE TV customers with a truly extensive variety of the very best TV, film, and sport options - and the addition of Paramount+ adds a whole new catalogue of exciting content for our customers to stream. The blockbusters, new originals and hit shows offered by Paramount+ will be a welcome addition for customers and easily accessible for anyone with EE TV.”

Michael O’Donnell, Senior Director, Digital Business Development, UK, at Paramount, said: “As Paramount+ continues to grow in reach and popularity across the UK, EE TV joins the range of platforms through which fans of quality entertainment can access our rich content mix. We are delighted to partner with EE TV to further establish Paramount+ as one of the most widely distributed SVOD services in the UK & Ireland and look forward to building on the relationship.”

EE TV is available with EE broadband. Those with EE Full Fibre broadband can also benefit from EE’s unique Wi-Fi 7 Smart Hub Pro and Smart WiFi Pro, providing customers with a minimum of 100Mbps connection in every room of the home, and a money back guarantee.

EE TV customers can also unlock unbeatable value mobile savings for their whole household, such as being able to add unlimited data SIMs on flexible 30-day subscriptions from just £10. This new offering gives EE TV and Broadband customers the opportunity to experience the best mobile and broadband networks together for incomparable value

For more information, please contact:

ee@theacademypr.com

Notes to editors:

*Paramount+ ‘Premium’ plan subscribers will receive content in ‘Standard’ plan capabilities at launch. All other ‘Premium’ plan benefits are available to EE TV customers, with ‘Premium’ plan video and audio to be made available at a later date.

About EE

About EE

EE is one of UK’s largest subscription businesses, backed by the UK’s biggest and fastest mobile network, offering superfast connections in more places than any other operator.

Built on the foundation of decades of mobile and broadband leadership, EE is on a mission to be the most personal and customer-focused technology brand in the UK by playing a more meaningful role in customers’ lives, with a suite of exciting products and services open to all UK consumers, available via a new ‘EE ID’ digital platform.

EE’s mobile network continues to receive extensive recognition including UK's best overall network by RootMetrics® every year since 2014, as well as being named Network of the Year at the 2022 Mobile Industry Awards.

EE is committed to offering first class service in the industry and has over 400 stores across the UK. EE remains the only mobile provider to answer 100% of customer calls in the UK and Ireland and was recognised as the UK’s Best Large Contact Centre by the UK Customer Experience Awards 2018 and Welsh Contact Centre Awards 2019.

EE was awarded The Sunday Times’ Best 100 Companies to Work for in 2018 and 2019, as well as being named Best Employer 2018 by the European Contact Centre & Customer Service awards. EE won Best Repair Service and Best Network Provider at the Mobile Industry Awards in September 2023 and was recognised as the provider that does more than any other to deliver a great service.

EE is part of BT Group's Consumer business unit which provides products and services to all of BT’s consumer customers in the UK.

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