EE AND NINTENDO LAUNCH EXCLUSIVE MARIO COMPETITION AT THE EE STUDIO THIS WEEKEND

• Mario and Luigi will descend on Westfield White City this weekend, as EE and Nintendo team up to celebrate National Mario Day on 10^th March
• The EE Studio will feature photo opportunities with the iconic Super Mario Bros., and the chance to play games on Nintendo Switches and a Mario-themed go kart
• Those purchasing a Nintendo device or accessory in EE stores or via the EE app from 7th March will also have the chance to win a seven-night trip for four to Universal Orlando Resort’s 4 theme parks, including the new Universal Epic Universe featuring SUPER NINTENDO WORLD^TM, opening 22 May 2025, as well as a range of Nintendo goodies
• Customers who also buy a 24 month Super Mario Wonder bundle from EE before 31^st March will be able to save over £140

EE is teaming up with Nintendo to bring the Mushroom Kingdom to Westfield White City for an exclusive three-day celebration from Saturday 8^th March to Monday 10^th March, in honour of National Mario Day.

Over the three days, Mario and Luigi will be on hand to take photos with shoppers, while visitors will also have the chance to play a range of games on Nintendo Switches and in a Mario-themed go kart, situated within EE's state-of-the-art Gaming Zone. Consumers who can’t make it to the EE Studio can also experience gaming on a Nintendo Switch in one of 280 EE stores across the country.

Customers purchasing any Nintendo product, including Nintendo Switch and all Nintendo games and accessories, via the EE Studio or the EE website between 7^th – 31^st March 2025*, will be automatically entered into a prize draw for a family of four to win:

• A seven-night stay at Universal Terra Luna Resort
• Universal Orlando 3-Park Explorer passes plus 1-Day Universal Epic Universe tickets (for admission to Universal Studios Florida, Universal Islands of Adventure, Universal Volcano Bay, and the new Universal Epic Universe theme park featuring SUPER NINTENDO WORLD^TM, opening 22 May 2025)
• Round trip flights from the UK to Orlando
• Ground transportation to and from the airport and hotel in Orlando

Existing pay monthly mobile customers can also enter the competition in any EE store nationwide, as well as have the option to benefit from a Super Mario Wonder bundle offer which runs until the 31^st March. The offer features an OLED Nintendo Switch, Super Mario Bros. Wonder game and 24 months Nintendo Switch Online subscription - for just £15 per month for 24 months with a one off £20 upfront payment, providing a saving of over £140 over the life of the plan. The offer is available in the EE studio store and via the EE website.

Sam Kemp, Director of Gaming at EE, comments: “At EE, we’re committed to becoming the UK’s number one destination for gaming, and what better way to showcase that than by celebrating National Mario Day in style. Our EE Studio will transform into a hub for Nintendo fans, offering a rare opportunity to get up close with the iconic Mario and Luigi and the chance to win a trip to the new Universal Epic Universe theme park featuring SUPER NINTENDO WORLD^TM, opening 22 May 2025 at Universal Orlando Resort.

“We’re passionate about bringing our customers closer to the games they love, and this weekend is the perfect opportunity to experience the magic of Nintendo while exploring the latest in gaming technology.”

The EE Studio, which opened in June 2023, is the UK's largest telco retail space, combining physical and digital experiences to guide visitors through every stage of their connected lives. The store features various experience zones, including a dedicated Gaming Zone, making it the perfect venue for the special National Mario Day celebration. 

For more information about the event and to stay updated on the latest announcements, please visit EE’s Instagram account.

ENDS