EE INSPIRES NEXT GENERATION OF FILM MAKERS AS 6-YEAR-OLD ELODIE JOINS FRANKIE BRIDGE ON THE EE BAFTA FILM AWARDS RED CARPET TO MEET THE STARS
- Six year old Elodie joined EE’s Red Carpet host, TV presenter Frankie Bridge, to meet some of this year’s BAFTA Film Awards nominees, including Colin Farrell, Brendan Gleeson, Michelle Yeoh and Jamie Lee Curtis
- The pint-sized aspiring actress from Bournemouth used EE’s Fantasy AR Film Set to create her winning entry in EE’s Mini Movie Makers competition
- Elodie’s entry was selected by a panel of experts including BAFTA’s Head of Children & Young People’s Programme, Lisa Prime, BAFTA nominated producer, Hester Ruoff (Boiling Point) and Art Director Kat Law (Breathe)
Monday 20th February 2023: Last night, the winner of EE Mini Movie Makers, 6-year-old Elodie from Bournemouth, joined TV presenter Frankie Bridge on the Red Carpet of the EE BAFTA Film Awards at the Southbank Centre’s Royal Festival Hall to meet the stars as they arrived at the Ceremony.
Elodie was joined by her family, and the three runners-up from the EE Mini Movie Makers competition; a campaign designed to inspire the next generation of performers and filmmakers. Elodie had the chance to quiz some of her favourite actors including The Banshees of Inisherin cast, Colin Farrell, Brendan Gleeson and BAFTA Supporting Actress winner, Kerry Condon. Frankie and Elodie were also joined by Felix Kammerer, Albrecht Schuch, stars of the multi-award winning All Quiet on the Western Front, not to mention the EE Rising Star Winner, Emma Mackey who was presented the award by last year’s winner Lashana Lynch. EE Rising Star Nominees Naomi Ackie, Sheila Atim and Daryl McCormack, as well as actors Michelle Yeoh, Jamie Lee Curtis and Ariana DeBose also stopped by to speak to the families.
Families from all over the UK submitted their Mini Movies shot at home using the four enchanting AR film sets which transformed their living rooms into the worlds of superheroes, dinosaurs, shooting stars and unicorns. The talented Elodie used EE’s Fantasy AR Film Set to create her winning entry, which transported her to a world of unicorns, fairies, and magical wildlife as she goes on her imaginary hunt.
A panel of experts, including BAFTA’s Head of Children & Young People’s Programme, Lisa Prime, BAFTA nominated producer, Hester Ruoff (Boiling Point), art director, actor Glen Wallace (Marcella, Jamie Johnson), Kat Law (Breathe) and EE’s Head of Film, Music and Games Partnerships, Magda Lojszczyk, selected the one winner and three runners-up to join EE’s red carpet host Frankie Bridge and meet the stars as they arrived at the EE BAFTA Film Awards 2023.
Pete Jeavons, Marketing Communications Director at EE, added: “We have a long heritage in supporting emerging talent in the film industry with the EE Rising Star Award, so this year we wanted to create a campaign which inspires the next generation of rising stars on the first steps in their film making journeys. We were so impressed by the innovative ways in which young film fans from all over the country used the AR film sets; it was brilliant to see the ways in which technology can be used to spark young imaginations.”
EE has been the lead partner of the BAFTA Film Awards for 26 years, the UK’s longest-standing arts charity partnership. Since the partnership began, EE has not only worked with BAFTA to introduce the EE Rising Star Award but also used its award-winning network and technology to help film fans access the EE BAFTA Film Awards with exciting experiences and content.
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For more information, please contact M&C Saatchi Talk on eebafta@mcsaatchi.com
Notes to Editors
About EE
EE runs the UK's biggest and fastest mobile network, offering superfast connections in more places than any other operator. EE brought the first 4G network to the UK in October 2012 and launched the UK’s first 5G network in May 2019.
EE has received extensive independent recognition, including being named the UK’s no.1 5G network by RootMetrics® in 2020 and 2021, and the UK's best network every year since 2014 for the following awards: The Mobile Choice Awards, The Mobile Industry Awards and by RootMetrics®.
As well as delivering mobile services to consumers, small and medium businesses, corporate customers and Government programmes, EE also provides home and business broadband using both 4G and fixed line connections.
EE is committed to being number one for service in the industry and has nearly 600 shops across the UK. EE remains the only mobile provider to answer 100% of customer calls in the UK and Ireland and was recognised as the UK’s Best Large Contact Centre by the UK Customer Experience Awards 2018 and Welsh Contact Centre Awards 2019. EE was awarded The Sunday Times’ Best 100 Companies to Work for in 2018 and 2019, as well as being named Best Employer 2018 by the European Contact Centre & Customer Service awards.
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About BAFTA
BAFTA – the British Academy of Film and Television Arts - is a world-leading independent arts charity that brings the very best work in film, games and television to public attention and supports the growth of creative talent in the UK and internationally. Through its Awards ceremonies and year-round programme of learning events and initiatives – which includes workshops, masterclasses, scholarships, lectures and mentoring schemes in the UK, USA and Asia – BAFTA identifies and celebrates excellence, discovers, inspires and nurtures new talent, and enables learning and creative collaboration. For more, visit www.bafta.org. BAFTA is a registered charity (no. 216726).