London,
22
May
2019
|
10:00
Europe/London

EE launching UK’s first 5G service in six cities, bringing a new era in faster, more reliable connectivity

  • UK’s first 5G service to launch on 30th May in London, Cardiff, Edinburgh, Belfast, Birmingham and Manchester offering increased speeds, reliability and connectivity
  • New EE 5G Smart Sim only and handset plans launching, with first 5G smartphones from brands including Samsung and OnePlus on sale today
  • EE announces partnerships with Niantic and Google to develop exciting new experiences that make the most of 5G connectivity
  • EE will roll out 5G rapidly from today, with more than 100 new 5G sites per month being added, providing 5G in: Bristol, Coventry, Leicester, Nottingham, Sheffield, Liverpool, Hull, Leeds, Newcastle and Glasgow
  • Ten more towns and cities announced as initial 5G locations for 2020 with more to follow: Aberdeen, Cambridge, Derby, Gloucester, Peterborough, Plymouth, Portsmouth, Southampton, Worcester and Wolverhampton

22 May 2019, London: EE has today announced the launch of 5G in the UK, with new 5G plans, a range of six new 5G smartphones and devices, and 5G available starting in six cities: London, Birmingham, Cardiff, Manchester, Edinburgh and Belfast.

From today, consumers and businesses can pre-order the new devices, including smartphones from Samsung, OnePlus, LG, and Oppo. EE is also announcing a 5GEE WiFi and 5GEE home broadband with pricing and availability to follow.

The new 5G Smart plans will give customers access to the UK’s first 5G network, BT Sport HD HDR, and an exclusive Gamer’s Data Pass with zero-rated data, as well as the chance to upgrade anytime, and get a device warranty for the duration of their contract.

EE’s 5G network will be switched on in the six launch cities on Thursday 30th May.

Marc Allera, CEO of BT’s Consumer division, said: “This is the start of the UK’s 5G journey and great news for our customers that want and need the best connections. We’ve started with 5G in some of the busiest parts of the UK, the widest range of 5G devices in the UK, and plans that give customers the best mobile connection and great benefits.

“We’re adding 5G to the UK’s number one 4G network to increase reliability, increase speeds, and keep our customers connected where they need it most. 5G will create new experiences with augmented reality, make our customers’ lives easier, and help launch entirely new businesses that we haven’t even imagined. We’re upgrading more than 100 sites to 5G every month from today to connect more places to what 5G can enable.

“Our partnerships with Google and Niantic are just the start of our commitment to work with the most innovative and exciting companies in the world to ensure that EE customers are the first to benefit from the exciting new experiences that 5G will bring.”

The UK’s First 5G Network

EE is launching 5G in the busiest parts of the UK, where 5G can really make a difference by providing a more reliable data connection to businesses and consumers. EE expects customers to experience an increase in speeds of around 100-150Mbps even in the busiest areas. Some customers will break the one gigabit-per-second milestone on their 5G smartphones. The fastest speed possible when EE launched 4G in 2012 was just 50Mbps.

In addition to the six launch cities, in 2019 EE will also be introducing 5G across the busiest parts of Bristol, Coventry, Glasgow, Hull, Leeds, Leicester, Liverpool, Newcastle, Nottingham and Sheffield. And in 2020, even more towns and cities will get 5G sites including: Aberdeen, Cambridge, Derby, Gloucester, Peterborough, Plymouth, Portsmouth, Southampton, Worcester and Wolverhampton.

5G is built on top of EE’s award winning 4G network – customers will connect to both 4G and 5G at the same time to get the best possible experience, even in the most crowded areas.

As well as upgrading more than 100 sites to 5G every month, EE is expanding 4G coverage into rural areas, and adding more capacity to 4G sites by turning 3G signal into 4G to enable more spectrum for a better network experience wherever EE customers go.

This is Phase 1 of EE’s 5G rollout: a ‘non-standalone’ deployment focused on using the combined power of 4G and 5G to give customers the fastest, most reliable mobile broadband experience they’ve ever had.

Phase 2, from 2022, will introduce the full next generation 5G core network, enhanced device chipset capabilities, and increased availability of 5G-ready spectrum. Higher bandwidth and lower latency, coupled with expansive and growing 5G coverage, will enable a more responsive network, enabling truly immersive mobile augmented reality, real-time health monitoring, and mobile cloud gaming. Phase 2 is also a vital step on our journey to the convergence of our network technologies, as we bring together fixed, mobile and WiFi into one seamless customer experience.

Phase 3, from 2023, will introduce Ultra-Reliable Low Latency Communications (URLLC), Network Slicing and multi-gigabit-per-second speeds. This phase of 5G will enable critical applications like real-time traffic management of fleets of autonomous vehicles, massive sensor networks with millions of devices measuring air quality across the entire country, and the ‘tactile internet’, where a sense of touch can be added to remote real-time interactions.

Cutting-Edge Partnerships

EE is also announcing new partnerships with some of the world’s most innovative companies that will help develop new 5G experiences.

  • Google for Startups Campus Powered by EE 5G: Today we’re pleased to announce we are working with EE to bring 5G to Google for Startups Campus in London. We’re incredibly excited to give developers and the Campus community an environment to experience the power of 5G first hand and to develop the next generation of transformative apps and experiences.
  • Experience Harry Potter: Wizards Unite with EE: EE is also announcing that it is partnering with Niantic to be the exclusive telecom launch partner in the UK for Harry Potter: Wizards Unite. Co-published and co-developed by WB Games San Francisco and Niantic, Inc, Harry Potter: Wizards Unite is an upcoming augmented reality (AR) real-world mobile title under the Portkey Games label. As part of the partnership, EE customers will have the chance to experience exclusive Harry Potter: Wizards Unite content. EE locations will appear in the game as sponsored Inns and Fortresses with higher reward payout and special quests that'll be announced at launch. EE and Niantic will also be working together to ensure the best in-game experiences on 5G in the future.

EE 5G Smart Sim Only and Handset Plans

EE is launching a new range of 5G plans, providing UK consumers the ability to make the most from their 5G experience with great benefits, value, and access to the latest mobile technology.

From today, EE customers can pre-order a cutting-edge 5G smartphone on EE’s new 5G Smart Plans. Plans start from 10GB (£54 per month) and extend up to 120GB (£74 per month).

EE has launched plans with Swappable Benefits for both 4G and 5G customers, and today is announcing two new additions to the range:

  • New for next season, as an exclusive swappable for 5G customers, will be access to the HD HDR version of the BT Sport App, worth £15 per month – offering more vivid, life-like colours, and greater detail in darker or brighter areas of the picture, with casting to your television
  • From August, EE will be launching the new Gamer’s Data Pass (worth £7.99 per month), available as a Swappable for all 4G and 5G Smart plans. EE is introducing the gaming data pass to cover all the data customers use on a wide selection of games and services including Pokemon Go, Harry Potter: Wizards Unite and other exciting gaming titles, as well as to stream on Twitch

All 5G customers will get two Swappables from a choice of five – including the BT Sport App HD HDR access for the best possible video quality, Gamer’s Data Pass, Music Data Pass, EE Video Data Pass, and Roam Further Pass – which they can swap in or out anytime they want. Customers taking the 120GB plan will get three Swappables, worth up to £33.99 per month.

EE 5G customers can upgrade their smartphone any time, with EE Upgrade Anytime as standard.

EE 5G customers will also be able to access EE Service packs, helping them to keep their 5G smart phone in tip-top condition for no extra cost. EE service packs provide:

  • £10 towards one of our premium cases or screen protectors to keep their device protected
  • An annual device and EE mobile account MOT
  • An extended device warranty for the lifetime of the customer’s contract

All these benefits are available for just £5 more per month than 4G handset plans.

Alongside EE smartphone plans, EE is also rolling out the UK’s first 5G SIM only plans, offering Swappable benefits, inclusive Service Pack benefits, and a range of great 5G data allowances starting at 20GB per month (£32 per month) and rising to 100GB (£52 per month).

All the latest 5G devices

It is EE’s ambition to offer unrivalled choice, with the best content, smartest devices, and the latest technology, through best in class partnerships. As part of this, EE is partnering with some of the world’s leading manufacturers to offer the UK’s largest range of 5G smartphones.

Available across a range of different price points, EE is offering the latest cutting-edge smartphones including Samsung (Galaxy S10 5G) as well as UK exclusives with Oppo (Reno 5G), LG (V50 ThinQ) and One Plus (7 Pro 5G) – providing consumers with unique access to the world of 5G.

5GEE Home and 5GEE WiFi

EE is launching the UK’s first 5G home broadband, providing customers unparalleled choice in home connectivity without the need for an engineer installation. Faster than superfast fibre, EE’s 5G home broadband service will offer consistently reliable speeds – perfect for gaming, streaming, video calling, and downloading in 4K.

5GEE home broadband will launch in June, and plans will be revealed soon.

And for those who want the best broadband connectivity on the go, EE is launching 5GEE WiFi with the HTC 5G Hub, which will be available with an upfront cost of £100 and with 50GB of data per month for £50 per month, or for £75 per month with 100GB of data per month.

EE Small and Medium Business plans

From today, SMEs and larger businesses can pre-order the widest range of 5G smartphones available in the UK, including devices from Samsung, OnePlus, LG and Oppo. A variety of 5G business mobile plans are available, including SIM only and mobile sharer deals. Business users will benefit from access to the UK’s first 5G network and a range of value-added features such as business-grade mobile security, flexible data options, unlimited calls and texts and swappable benefits.

And with ‘Data Reserve’, SMEs needn’t worry about being caught out if they reach the limit of their data allowance. Business users will continue to connect but at a slower speed, so they can still send that all-important email or respond to a WhatsApp message. To return to 5G speeds, SMEs can opt to buy a data pass.

Business-grade mobile security from Mobile Iron is included as standard across both handset and SIM only plans to protect against device, network and app attacks, together with unlimited calls and texts and a range of swappable benefits. These include the ability for SMEs to double their data to a massive 200GB, as well as international roaming and calling options.

The Business Connect 5G mobile sharer plan is ideal for larger SMEs who want a simple and secure way to manage all employee mobiles and tablets across one shared plan. All employees get unlimited minutes and texts and a data allowance of between 1GB and 950GB to share across mobile, tablets and SIMs. Award-winning Mobile Iron Cloud and Mobile Iron Threat defence is built in, so if a device gets lost or stolen, employees can locate, lock, or even wipe it remotely – protecting business and customer data, while their devices stay protected from malware and other threats.

For more information on EE’s 5G network, 5G Smart plans and 5G devices, customers can visit www.ee.co.uk/5G

- ENDS -

Swappables available to EE 5G Smart plan customers:

  • BT SPORT APP HDR (exclusive to 5G plans, and worth £15 per month) – Offering more vivid, life-like colours, and greater detail in darker or brighter areas of the picture, with casting to your television
  • GAMER’S DATA PASS (worth £7.99 per month) – EE is introducing the Gamer’s Data Pass to cover all the data customers use on a wide selection of games and service like Pokemon Go and Twitch with inclusive data
  • VIDEO DATA PASS (worth £8.99 per month) – Stream selected video services such as Netflix, Amazon Prime Video, BT Sport, TV Player and MTV Play without using your data
  • MUSIC DATA PASS (worth £7.99 per month) – Stream selected music services such as Apple Music, Tidal & Deezer without using your data
  • ROAMING PASS (worth £10 per month) – Use your allowance in the USA, Mexico, Canada, Australia & New Zealand, as well as across the EU
  • BT SPORT APP (worth £10 per month) – Access to the standard BT Sport app

For more information, please contact:

ee@nelsonbostock.com

0207 792 7468

About EE

EE is the largest and most advanced mobile operator in the UK, delivering mobile and fixed communications services to its customers. EE is part of BT’s Consumer business unit which provides products and services to all of BT’s consumer customers in the UK. EE runs the UK's biggest and fastest mobile network, offering superfast 4G in more places than any other operator after pioneering the UK's first superfast 4G mobile service in October 2012. Today, EE’s retail presence exceeds more than 600 shops across the UK.

EE has received extensive independent recognition, including being ranked the UK's best overall network by RootMetrics®; Best Network for five years in a row at the Mobile Choice Awards; Best Network at the 2015, 2016, 2017 and 2018 Mobile News Awards; Best Consumer Network at the 2015, 2016, 2017 and 2018 Mobile Industry Awards; as well as Fastest Network and Best Network Coverage at the 2019 uSwitch Mobile Awards.