PEAK GAMING: EE UNVEILS THE UK’S HIGHEST-ALTITUDE GAMING DEN TO LAUNCH ITS NEW CLOUD GAMING BUNDLES POWERED BY NVIDIA GEFORCE NOW
- Gaming in the clouds, EE has unveiled a pop-up gaming den, 1,500ft above sea level on the slopes of Ben Nevis, to put its new great value cloud gaming bundles to the ultimate test
- EE teamed up with gaming streamer, Leah ‘Leahviathan’ Alexandra, to road-test the new cloud gaming offering in the Scottish Highlands, whilst live streaming on Twitch to her fans
- Only on EE – EE’s great value cloud gaming bundles are now available to customers, and include an NVIDIA GeForce NOW cloud gaming membership, with the option of a Samsung Galaxy Chromebook or Smart TV
EE today unveiled the UK’s highest-altitude gaming den, over 1,500ft above sea level on the slopes of Ben Nevis, bringing a new meaning to ‘cloud gaming’. The gaming den was unveiled to support the launch of EE’s new great value NVIDIA GeForce NOW cloud gaming bundles launching today – putting them to the ultimate test, and forms part of EE’s ambition to become the number one destination for gamers.
Online gaming streamer, Leah ‘Leahviathan’ Alexandra, was challenged to test-drive one of EE’s cloud gaming bundles amongst the clouds of the Scottish Highlands, home to the highest area in the UK. Leah put the cloud gaming bundle to the limit, as she live-streamed a gaming session, whilst battling the elements at the highest-altitude gaming den on UK soil.
Against the stunning backdrop of the Scottish Highlands, Leah showcased the versatility of NVIDIA’s GeForce NOW service, which comes with the new EE bundles – demonstrating how it can turn any device into a powerful gaming platform – whether that be a laptop, mobile phone or smart TV. All a customer needs is a reliable internet connection, in this case EE’s award-winning mobile network – to allow them access to over 1600 games, without the need for game downloads, updates and patches – meaning that less time is spent waiting, and more time gaming.
EE’s new great value cloud gaming bundles feature an NVIDIA GeForce NOW cloud gaming subscription, a Google Chromebook and gaming mouse, or Samsung Smart TV and gaming controller – and unlimited video and gaming mobile data – from just £22 per month.
Sam Kemp, Director of Gaming at EE, commented: “We wanted to put our new great value cloud gaming bundles to the ultimate test – and what better way than in the actual clouds, with the UK’s highest-altitude gaming den. Our new bundles, featuring GeForce NOW, really will make high-level gaming experiences even more accessible and affordable to customers across the UK.”
Leah ‘Leahviathan’ Alexandra said: “Test-driving EE’s cloud gaming bundles, in the actual clouds, at the UK’s highest-altitude gaming den was a very cool experience. I’ve recently trekked in the area and realise how difficult it can be to get a great gaming experience on the move, so it was the perfect place to put the EE bundles to the ultimate test - showcasing how they can help make great gaming experiences even more accessible."
For more information on EE’s gaming offering, including full terms and conditions, please visit https://ee.co.uk/gaming/nvidia-geforce-now
EE runs the UK's biggest and fastest mobile network, offering superfast connections in more places than any other operator. EE brought the first 4G network to the UK in October 2012, and launched the UK’s first 5G network in May 2019.
EE has received extensive independent recognition, including being named the UK’s no.1 5G network by RootMetrics® in 2020 and 2021, and the UK's best network every year since 2014 for the following awards: The Mobile Choice Awards, The Mobile Industry Awards and by RootMetrics®.
As well as delivering mobile services to consumers, small and medium businesses, corporate customers and Government programmes, EE also provides home and business broadband using both 4G and fixed line connections.
EE is committed to being number one for service in the industry and has nearly 600 shops across the UK. EE remains the only mobile provider to answer 100% of customer calls in the UK and Ireland and was recognised as the UK’s Best Large Contact Centre by the UK Customer Experience Awards 2018 and Welsh Contact Centre Awards 2019. EE was awarded The Sunday Times’ Best 100 Companies to Work for in 2018 and 2019, as well as being named Best Employer 2018 by the European Contact Centre & Customer Service awards.
EE is part of BT’s Consumer business unit which provides products and services to all of BT’s consumer customers in the UK.
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